Reality TV star Imisi has been crowned the winner of Big Brother Naija (BBNaija) Season 10, defeating 28 other housemates to claim the grand prize of ₦150 million at the show’s grand finale on Sunday night.
The highly anticipated finale, themed “Ten Over Ten”, brought the curtain down on what many fans have described as one of the most competitive and unpredictable seasons in BBNaija history.
Nine housemates made it to the final week: Imisi, Koyin, Dede, Mensan, Sultana, Jason Jae, Kola, Kaybobo, and Isabella.
The eviction sequence on finale night kept audiences on edge as Kaybobo was the first to be evicted, finishing in ninth place, followed by Isabella in eighth. Mensan came seventh, while Jason Jae exited in sixth place.
Kola was evicted in fifth position, and Sultana followed in fourth. Koyin was the next to leave, paving the way for a dramatic final face-off between Imisi and Dede.
Moments later, Imisi was announced the winner of BBNaija Season 10, while Dede finished as runner-up.
Journey Through the Season
Season 10 of BBNaija kicked off with a two-day premiere that introduced the contestants in grand style. The female housemates were unveiled on July 26, followed by the male contestants on July 27, officially setting the stage for 72 days of drama, alliances, and strategic gameplay.
The eviction rounds began early, with Danboskid and Ibifubara becoming the first housemates to leave the show on August 10. The following day, Sabrina exited due to medical reasons. Otega and Kayikunmi were evicted on August 17, while Victory and Gigi Jasmine followed on August 24.
On September 7, three housemates: Big Soso, Ivatar, and Doris were evicted. The next week, Tracy and Denari were sent home, and a surprise eviction saw Bright Morgan and Thelma Lawson leave the house. Joanna and Kuture followed on September 21, before Mide, Rooboy, and Zita were evicted just a week before the finale.
A Season of Twists and Strategy
BBNaija Season 10, tagged “10/10”, introduced several new twists including the Trinket Tree, Head of House Challenger format, and Red Envelope Immunity, all of which reshaped the competition’s strategy and nomination dynamics.
Throughout the season, Imisi stood out for her charisma, emotional depth, and consistent performance in both individual and team tasks. Her authenticity and strategic approach earned her a strong fan base and ultimately the winning edge.
Grand Finale Celebration
The finale featured energetic performances by Adekunle Gold and Iyanya, adding musical flair to an already electric night. Host Ebuka Obi-Uchendu brought his signature poise and charisma to the show, closing the season in style as confetti rained down on the new winner.
At just 23 years old, Imisi, a fashion designer and actor from Oyo State, becomes the fourth female winner in BBNaija history. Her victory has been hailed by fans as a testament to resilience, authenticity, and emotional intelligence, qualities that defined her journey from the very first week.
